BRING EVERY ONE IN 

Coca-Cola are by far the biggest plastic polluter in the world and as part of their sustainability mission they tasked us to create a comms platform. ‘Bring every one in’ not only encouraged everyone to up their recycling game but targeted influencers, scientists, gamers etc to join in the effort. As well as the usual media spaces, we made use of some clever technology that clears polluted rivers of plastic using bubbles, something Coke is obviously famous for.